Ngā Akoranga Take Whakahaere Āhuatanga Raruraru: Me pēhea te aro atu a ngā kaihoko pakihi ki ngā raruraru ohorere i roto i ngā mekameka tuku taputapu melamine

Ngā Akoranga Take Whakahaere Āhuatanga Raruraru: Me pēhea te aro atu a ngā kaihoko pakihi ki ngā raruraru ohorere i roto i ngā mekameka tuku taputapu melamine

Mō ngā kaihoko B2B o ngā taputapu melamine—mai i ngā wharekai mekameka me ngā rōpū manaaki manuhiri ki ngā kaiwhakarato kai—kāore e onge ana ngā whakararuraru o te mekameka tuku. Mā te kotahi noa te huihuinga, ahakoa he porotēhi tauranga, he korenga o ngā rauemi mata, he kati rānei o te wheketere, ka taea te aukati i ngā mahi, te whakanui i ngā utu, me te whakaiti i te whakawhirinaki o ngā kiritaki. Heoi, ahakoa he mea kore e taea te karo i ngā whakararuraru, kāore e taea te karo i te pānga. E tirotirohia ana e tēnei pūrongo ētahi rangahau take tūturu e toru mō ngā kaihoko B2B i whakatere angitu i ngā pakaru ohorere o te mekameka tuku taputapu melamine. Mā te wehewehe i ā rātou rautaki—mai i ngā tārua kua whakaritea i mua ki te whakaoti rapanga tere—ka hurahia e mātou ngā akoranga mahi hei hanga i te manawanui i roto i te mekameka tuku o te ao e kore e taea te matapae.

1. Ngā Pānga o te Whakararuraru i te Mekameka Tuku Taonga Melamine mō ngā Kaihoko B2B

Ehara i te mea he hoko noa ngā taputapu melamine mō ngā mahi pakihi-ki-te-ipurangi. He rawa whakamahi o ia rā e hono ana ki ngā mahi matua: te mahi ki ngā kiritaki, te pupuri i te pumau o te waitohu, me te whakatutuki i ngā ture haumaru kai (hei tauira, FDA 21 CFR Wāhanga 177.1460, EU LFGB). Ina hinga ngā mekameka tuku, ka puta tonu te pānga:

Ngā Whakaroa Mahi: I kitea i roto i tētahi rangahau i te tau 2023 mō ngā kaihoko melamine B2B e 200, nā te korenga o ngā mea melamine mō te wiki kotahi i akiaki te 68% ki te whakamahi i ngā mea utu nui hei whakakapi, ā, ka piki ake ngā utu mō ia waeine mā te 35–50%.​

Ngā Mōrearea Whakatutukitanga: Mā te hohoro ki te kimi i ngā whakakapinga kāore anō kia tirotirohia ka hua pea ngā hua kāore e tutuki i ngā whakaritenga—41% o ngā kaihoko i roto i taua rangahau anō i kōrero mō ngā whiu, ngā arotake rānei i muri i te whakamahi i ngā kaiwhakarato ohorere me te kore he tirotiro tiwhikete tika.

Te Ngaronga o ngā Moni Whiwhi: Mō ngā mekameka nui, ko te korenga o te melamine i roto i ngā wiki e rua ka eke ki te 150,000–300,000 te utu mō ngā hoko kua ngaro, nā te mea ka whakawhāitihia e ngā wāhi ngā tūemi tahua, ka whakaitihia rānei ngā hāora ratonga.

2. Akoranga Take 1: Te Rārangi o ngā Wāhanga Katinga Tauranga (Mekameka Tere-Waihoki o Amerika Te Raki)

2.1 Te horopaki raruraru​

I te hauwhā tuatoru o te tau 2023, i kati te tauranga nui o te Tai Hauāuru o Amerika i te porotēhi a ngā kaimahi mō ngā rā 12. E whitu ngā ipu o "FreshBite," he mekameka hokohoko tere-kore me ngā wāhi 320, he peihana melamine me ngā pereti ritenga (he $380,000 te uara) i mau ki te tauranga. E whā noa ngā rā o te mekameka e toe ana ki te taonga, ā, kāore i taea e tana kaiwhakarato matua—he kaihanga Hainamana—te whakarerekē i ngā tuku mō ētahi atu rā 10. Nā te mea ko ngā hāora tina te mea e akiaki ana i te 70% o ngā moni whiwhi ia wiki, ka pāngia pea ngā hoko mēnā ka pau ngā taonga.

2.2 Rautaki Urupare: Ngā Kaiwhakarato Tārua Taumata + Te Whakarārangi Taonga

I whakahohehia e te tīma hokohoko a FreshBite tētahi mahere raruraru kua oti kē te hanga, i whakawhanakehia i muri i te whakaroa o te tuku i te tau 2022:

Ngā Pūrua Rohe kua Whakamanahia i Mua: E toru ngā kaiwhakarato pūrua i puritia e te mekameka—kotahi i Texas (te whakawhiti 1-rā), tētahi i Mexico (te whakawhiti 2-rā), me tētahi i Ontario (te whakawhiti 3-rā)—kua arotakehia katoatia mō te haumaru kai, ā, kua whakangungua ki te whakaputa i ngā taputapu tēpu waitohu-whaiaro a FreshBite. I roto i ngā haora 24, i tukuna e te tīma ngā ota ohorere: 45,000 peihana mai i Texas (i tukuna i roto i ngā haora 48) me te 60,000 pereti mai i Mexico (i tukuna i roto i ngā haora 72).​

Te Whakaritenga Matua mō te Tauwāhi: Hei whakanui ake i ngā taonga, i tohaina e FreshBite te 80% o ngā taonga ohorere ki ngā wāhi tāone nui (koinei te pūtake o te 65% o ngā moni whiwhi). I whakamahia e ngā wāhi tāone iti he huarahi kē atu kua whakaaetia mō te whakahoromata mō ngā rā e 5—i tapaina i roto i te toa hei "kaupapa pumau rangitahi" hei pupuri i te whakawhirinaki o ngā kaihoko.

2.3 Hua

I karohia e FreshBite te korenga o ngā taonga: 15% noa iho o ngā wāhi i whakamahi i ngā taonga tuku iho, ā, kāore he toa i tapahi i ngā taonga tahua. Ko te tapeke o ngā utu mōrearea (te tuku ohorere + ngā taonga tuku iho) he 78,000—he iti iho i te 520,000 i roto i ngā hoko i ngaro mai i te whakararuraru 12-rā. I muri i te raruraru, i tāpirihia e te mekameka he rarangi "ngāwari tauranga" ki tana kirimana kaiwhakarato matua, me te hiahia kia tukuna ngā taonga mā roto i ngā tauranga rerekē e rua mēnā kua kati te tuatahi.

3. Akoranga Take 2: Ka mutu te whakaputanga nā te korenga o ngā rauemi mata (European Luxury Hotel Group)

3.1 Te horopaki raruraru​

I te tīmatanga o te tau 2024, i puta he korenga o ngā hua o te ao i tētahi wheketere kapia melamine Tiamana (he rauemi mata nui mō ngā taputapu kai). Ko "Elegance Resorts," he rōpū me ngā hōtēra papai e 22 puta noa i Ūropi, i pāngia e te whakaroa e 4 wiki mai i tana kaiwhakarato Itari motuhake—nāna i whakawhirinaki ki te wheketere Tiamana mō te 75% o tana kapia. He wiki te roa o te rōpū mai i te wā tino rongonui o ngā tūruhi, ā, me whakakapi e rātou te 90% o ana taputapu kai melamine kia tutuki ai ngā paerewa waitohu.

3.2 Rautaki Whakautu: Whakakapinga Rauemi + Rapunga Mahi Tahi​

I karohia e te tīma mekameka tuku taonga a Elegance te mataku mā te whakawhirinaki ki ngā rautaki e rua kua whakamatautauria i mua:

Ngā Ranunga Rerekē kua Whakaaetia: I mua i te raruraru, i whakamātau te rōpū i tētahi ranunga melamine-polypropylene haumaru mō te kai, i tutuki i ngā paerewa LFGB, ā, i rite ki te pakari me te āhua o ngā taputapu tēpu taketake. Ahakoa he 15% te utu nui ake, kua rite te ranunga mō te hanga. I mahi tahi te rōpū me tana kaiwhakarato Itari ki te huri ki te ranunga i roto i ngā rā e 5, kia tika ai te tuku i te wā tika.​

Te Hokonga Mahi Tahi a te Ahumahi: I mahi tahi a Elegance me ētahi atu rōpū hōtēra Pākehā e whā ki te tuku i tētahi ota nui mō te kapia mai i tētahi kaiwhakarato Pōrana. Mā te whakakotahi i ngā ota, i whiwhi te rōpū i te 60% o āna hiahia kapia, ā, i whiriwhiria he hekenga 12%—he utu whakaheke tēnei mō te nuinga o te utu nui o te ranunga.

3.3 Hua

I oti i a Elegance te whakakapi i ngā taputapu tēpu kotahi wiki i mua i te wā tino nui. I whakaatuhia e ngā rangahau i muri i te noho, 98% o ngā manuhiri kāore i kite i te panonitanga o ngā rauemi. Ko te tapeke o ngā utu i piki ake ko te 7% (he heke iho i te 22% i matapaetia me te kore mahi tahi). I whakatūria hoki e te rōpū he "huihuinga kapia manaaki manuhiri" me ngā hōtēra hoa mahi hei tohatoha i ngā rauemi a ngā kaiwhakarato mō ngā rauemi morearea nui.

4. Akoranga Take 3: Ka Whakararuraru te Katinga o te Wheketere i ngā Ota Ritenga (Āhia Institutional Caterer)

4.1 Te horopaki raruraru​

I te hauwhā tuarua o te tau 2023, nā te pakarutanga o te COVID-19 i kati ai te wheketere o Vietnam i tuku i ngā paepae melamine kua wehea kia toru wiki ki a "AsiaMeal," he kaiwhakarato kai e mahi ana ki ngā kura 180 me ngā kiritaki umanga i Singapore me Malaysia. He mea hanga motuhake ngā paepae kia uru ki ngā kai kua oti te takai a AsiaMeal, ā, kāore he kaiwhakarato kē atu i hanga i tētahi hua ōrite. E waru noa ngā rā e toe ana o te kaiwhakarato kai, ā, i whiua ngā whakaroa e ngā kirimana kura mā te $5,000 ia rā.

4.2 Rautaki Urupare: Te Whakarerekētanga Hoahoa + Te Hanganga ā-Rohe​

I arotahi te tīma raruraru a AsiaMeal ki te tere me te kimi i ngā huarahi hei āwhina i te tangata:

Ngā Whakahoutanga Hoahoa Tere: I whakarerekētia e te tīma hoahoa o roto ngā āhuatanga o te paepae kia ōrite ki tētahi paepae kua wehea paerewa mai i tētahi kaiwhakarato o Hingaiapore—mā te whakarerekē i ngā rahi o ngā wāhanga mā te 10% me te tango i tētahi tohu kāore i te tino hiahiatia. I whiwhi te tīma i te whakaaetanga mai i te 96% o ngā kiritaki kura i roto i ngā haora 72 (i te whakatairanga i te tuku i ngā huringa hoahoa iti).

Te Hanganga Tino Pai o te Rohe: Mō ngā kiritaki umanga matua e whā i hiahia ki te hoahoa taketake, i mahi tahi a AsiaMeal me tētahi kaihanga kirihou iti o Hingaiapore ki te whakaputa i ngā paepae ritenga e 4,000 mā te whakamahi i ngā pepa melamine haumaru mō te kai. Ahakoa e toru ngā wā te utu nui atu i te wheketere o Vietnam, i karohia e tēnei te $25,000 i roto i ngā whiu kirimana.

4.3 Hua

I puritia e AsiaMeal te 100% o āna kiritaki, ā, i karohia ngā whiu. Ko te tapeke o ngā utu mō te raruraru he 42,000—he iti rawa atu i te 140,000 i roto i ngā whiu pea. I muri i te raruraru, i nekehia e te kaiwhakarato kai te 35% o āna mahi hanga ritenga ki ngā kaiwhakarato ā-rohe, ā, i haumi ki tētahi pūnaha rarangi taonga mamati hei pupuri i ngā taonga haumaru mō ngā taonga nui mō ngā rā 30.

5. Ngā Akoranga Matua mō ngā Kaihoko B2B: Te Hanga i te Manawanui ki te Mekameka Tuku

I roto i ngā rangahau take e toru, e whā ngā rautaki i puta ake he mea nui hei whakahaere i ngā whakararuraru o te mekameka tuku taputapu melamine:

5.1 Whakamahere Matatau (Kaua e Tauhohe)

He mahere kua oti kē te hanga e ngā kaihoko tokotoru: ko ngā kaiwhakarato tārua a FreshBite, ko ngā rauemi rerekē a Elegance, me ngā kawa urutau hoahoa a AsiaMeal. Kāore ēnei mahere i te ariā noa iho—i whakamatautauria i ia tau mā roto i ngā "whakangungu tēpu" (hei tauira, te whakatauira i te kati tauranga hei whakaharatau i te ara ota). Me pātai ngā kaihoko B2B: He kaiwhakarato tārua kua arotakehia i mua? Kua whakamatautauria e mātou ngā rauemi rerekē? Kei te aroturukihia ā mātou taonga i te wā tūturu?

5.2 Whakawhanuitia (Engari Kaua e Whakararuraru rawa)